It's more of presenting their talent and attempts to make someone somewhere happy, if anything. It would be something they enjoyed and liked a lot, which goes a long way compared to trying to have the drive to do something original. That, and its either a hobby after saving up money, rather than having to do things through being owned by a company and its ruleset or your own rulesets.
Whether something is fan made or original doesn't matter. There will always be a conflict in things
Even if free, there will be like DMCA takedowns such as Nintendo taking down like 500 fangames and such, youtube takedown of vids which might have been fake copyrighting takedowns that do occur with stuff, etc.
Even if there was money behind it, they would get involved in some way. Like patent trolls who buy patents, hoard it, and then go after anyone that made something that the patent described. Like if someone thought of having lights in a game, or .
Even if things were different, there can still be attempts for lawsuits. Such as Monster energy drink suing games and other companies for having the name Monster, Nintendo going after a market called Super Mario named after someone named Mario, Sierra Mist going after someone named Sierra Mist who was an influencer, Nintendo going after Palworld over game mechanics like throwing a ball and gliding, the old days of Shazam and Superman being similar until realizing that competition is good and breeds creativity.
The idea of the concept existing and people would know about it is the reason for these things happening, as it is similar. Apple has yet to sue farmers and stores for the mass production of their brand of apples, so there's limits.
Even if there was nothing alike, they can get bought by another company and either have people laid off, fired, remove the ownership of something from some creative work, etc. or do stuff out of jealousy or contempt like 4kids and outside anime that they screwed with like Sonic X and their version of One Piece. Or media 'journalists' being highly critical and antagonistic over japanese works, stuff they never actually played or completed with one case of one person copying off of someone who did play the thing they are reviewing either by seeing gameplay or their opinion i dont remember, etc.
Even if it was in the same company, there would be rules like not diverting attention to your iteration of a character or whatever ruleset, like the CW not being able to use batman and certain characters in their works while they are also making movies. Also the Ken Penders thing with Archie comics.
You either do nothing or do something. Since I am not a business man or lawyer in the matter, I'm gonna lie and say that the idea behind IP stuff is more due to the idea of preventing identity theft, preventing people from hoarding things and never making use of it, just being terrible and causing an upset like idk killing people, don't be all exclusive, riding on the coattails of something else completely. Which is why, be as different as possible instead of like tracing something would be less of a problem. Otherwise it'd be like two people having homework and its due soon with one person having it unfinished or videogames and one of them goes after the other with suing so they can reap the assets from them in the end like with piracy should they win.
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